LEVEL UP WITH EQUIFRUIT FAIRTRADE BANANAS
We’re North America’s leading Fairtrade-certified banana importer and marketer.
Let’s shake up your produce space together.
Why stock Equifruit?
WHERE EQUIFRUIT BANANAS GO, SALES GROW
We have a proven track record for growing sales. It’s our perfect combo of looking good (our brand, obviously) and doing good (Fairtrade forever).
WE SPEAK TO A LUCRATIVE AND MASS CONSUMER SET
Our Mindful(ish) Consumer is aware of what's broken in the world and confident to fix it through their purchases and actions.
MERCHANDISING EYE-CANDY
Our merchandising spans from cleverly crafted, visually disruptive bands and stickers to optional POS add-ons that grab attention in-store. We love gawkers.
PARTNER IN TELLING YOUR SUSTAINABILITY STORY
Reach your sustainability goals with our verified, traceable, and measurable social and environmental impact for our producers. Sustainable and ethical supply chains are so hot right now!
PLU FLEXIBLE
Want to go with organic Fairtrade or conventional Fairtrade bananas? Maybe both? Whatever your Fairtrade choice, we’re game.
WE'RE YOUR SOLUTIONS-FIRST PARTNER FROM FARM TO SHELF.
CAREFULLY CHOSEN FARMS, LASTING PARTNERSHIPS
- Long-term partnerships
- Sourcing across Ecuador, Mexico, Colombia, and Peru
- On-site quality management
ONE ACCOUNTABLE PARTNER, FROM THE FARM ONWARDS
- Equifruit owns the inventory and manages every step after the farm, so you have one partner to call and one less problem to solve
- We run the logistics and hit delivery windows, keeping fruit moving and orders filled
- We stay on top of compliance, certification, traceability, and labeling, so your program stays shelf-ready
QUALITY FRUIT THAT PERFORMS IN STORE
- Adapted to your specs and product standards
- Delivered with the consistency, flexibility, and scale you can count on
- Equifruit provides the marketing muscle that moves product
Retailers count on Equifruit for solutions, not surprises.
THE RECEIPTS DON'T LIE
"Equifruit has already defied almost every convention by being a female-owned B Corp with the credibility of Fairtrade behind it. And one suspects it is only just getting started"
“Equifruit is subverting one of the most established rules of food retail by getting folks to stop and think during what is typically a thoughtless decision."
“Equifruit is the only Canadian member of the World Banana Forum—a multi-stakeholder group working on solutions to the industry’s most pressing sustainability issues.”
"What sets Equifruit apart in a crowded produce aisle is a trifecta that few brands can match... 100% Fairtrade since Day 1, certified B Corp and certified women-owned by WEConnect International. With co-owners Coleman and Kim Chackal at the helm, Equifruit is a singular force in a traditionally male-dominated industry."
"By connecting North American retailers and consumers with Fairtrade-certified bananas, Equifruit contributes to a system designed to support farmers and workers, and more equitable participation and leadership in agriculture."
"A certified B Corp and women-owned business, Equifruit’s sustained growth speaks to consumer demand for Fairtrade bananas in North America."
You deserve a banana partner with high standards. Equifruit earned a 5-star ECIP Leadership Circle rating for helping raise the bar in ethical and responsible produce supply chains.
WE KEEP GOOD COMPANY
WE SCORE 884. JUST SAYING
Yes, that’s our Blue Book score, well above the industry average of 800.
In produce, that means you can trust us to show up: on time, on payment, and on principle.
The receipts keep coming.
TELL ME MORE
To buy Equifruit Fairtrade bananas for your store, hit us up and we’ll make banana magic happen.
Right now, only bananas. But we’re always down to talk expansion. Got another fruit in mind? Slide into our inbox and let’s talk 1-800-BUSINESS.
Yes, Equifruit sells both organic and conventional bananas. Whether your shoppers are team organic or prefer conventional, we’ve got them covered. Both versions are 100% Fairtrade-certified, and equally delicious. No compromises. Just ethically grown fruit, every time.
Equifruit Fairtrade bananas come from Ecuador, Colombia, Peru, and Mexico. We work with growers who know their stuff and produce sweet, smooth, high-quality bananas grown with care and purpose. This is fruit with a backstory worth bragging about.
To find out more about logistics and delivery options for retail partners, drop us a line and we’ll go full logistics nerd with you. Smooth delivery, great service, and bananas that arrive ready to wow.
We serve retailers across Canada and the United States, but we're always open to expanding the Fairtrade banana revolution. Got a country in mind? Slide into our inbox. Global Fairtrade Banana Domination doesn't stop at borders.
